How can authentication help an online streaming company prevent fraudulent use of a promotional deal?

Authentication is crucial for preventing fraudulent use of promotional deals because it ensures that only eligible users can access those promotions. In the context of an online streaming company, verifying the customer's location and new status directly aligns with determining whether the user is entitled to the promotional offer.

This verification process often involves checking the user's registration details and confirming if they meet specific criteria, such as being a new subscriber or residing in a region where the promotion is valid. By doing so, the company can safeguard against misuse, such as existing customers attempting to exploit promotional rates meant exclusively for new users or users from areas not eligible for the promotion. This targeted verification process enhances the security of promotional offers and sustains the integrity of marketing efforts, allowing legitimate customers to benefit while minimizing losses from fraudulent claims.

Other options, while relevant in different contexts, do not directly contribute to maintaining the intended criteria for promotional offers as effectively as location and new status verification does. For example, limiting access based on payment methods does not inherently confirm eligibility for promotions, tracking browsing behaviors does not validate user status, and providing customer support, while important, does not actively prevent fraudulent usage.